Seems Porsche Cars North America is always one of the first to get hammered when the 
Calendar-year 2009 hasn't been much kinder: through September, sales are off 32 percent, a withering number for a niche maker.
But as the year winds down, Porsche is launching a history-making - and controversial - new model to help accelerate it into what is hoped will be a broad industry and economic recovery next year. Porsche is counting on the all-new, 2010 Panamera 5-door sedan to reignite interest in the brand at one of its darkest hours. Almost all of the company's available marketing funds for the rest of the year are earmarked to launch the Panamera.
This new model should definitely help Porsche regain dominance in the retail side as far as cars are involved. They seemed like they really thought hard on how to get back up despite the recession and I expect them to be fine in 2010.
ReplyDelete4 Doors are very convenient. I think Porsche is making a good, but bold move.
ReplyDeleteSeems like they took a page out of Cadillacs book. They released the cts for very similar reasons a few years ago and it's done wonders for them with attracting a younger audience.
ReplyDeleteVery bold move, mix speed with style and space. I think its a cool car and it will have great feedback.
ReplyDeleteA Porsche with 4 doors? Wow, I didn't think I'd see that for a long time. This is definitely going to put Porsche back on the map. Looks like it won't take too much money to own one of these.
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